Judging Covers

They say you shouldn’t judge a book by its cover, but some of your potential readers will, and you don’t want them wincing at the sight of your book. Today we’ll be judging covers, or at least reviewing what makes a good one.

After you read this post, please check out Derek Murphy’s take on cover design here. He goes into more depth. Although I’ll only be discussing fiction covers, his post also addresses non-fiction.

Resources

Where do you get cover art? Here are some sources:

  • If you sold your book to a publisher, the publisher may do your cover. They will likely work with you and do their best to accommodate your preferences.
  • If you’re also an artist or graphic designer, you can make your own cover art. If you’re manipulating images found on-line, be careful not to violate public domain restrictions. Sites like Dollar Photo Club and Dreamstime offer thousands of images at reasonable prices.
  • You can pay someone to do your cover art for you. Perhaps you have an artist friend, or you can get in touch with a talented artist at a local high school or college through the art department. There are websites such as 99Designs where you can have artists compete to make your cover.

Techniques

Derek Murphy’s post spells out the secrets to good book cover art in detail, but his overall message is that people will only glance at a cover for a moment, so it has to grab them. Your cover has to convey its message in a couple of seconds. All eight of Murphy’s cover design secrets flow from this principle. I’ll discuss each technique with respect to the covers of my books, or anthologies in which my stories appear.

51aDCvEwjvL1. Make it “Pop.” Use contrast between light and dark, or opposing colors. The cover of 2012 AD uses that technique to show off the explosion.

 

 

 

 

2. Lots of space. Avoid clutter. LeonardosLion3fThe cover of “Leonardo’s Lion” is simple; the reader’s eye doesn’t have to wander all over to get the point.

 

 

 

 

ASteampunkCarol72dpi3. Make it emotional. Your cover should be beautiful; it should appeal to the heart and make readers feel something. Remember, readers of different genres react emotionally to different things. The cover of “A Steampunk Carol” has the brass gears that steampunk lovers enjoy, and adds the red and green flowers of Christmas.

 

 

4. Use a subtitle, teaser or tagline (and a review!). It’s an effective technique, but none of my covers so far have used this.

Cover art5.1jox6w Pick the right font (and effects). The font should be readable and should help deliver the book’s message. In Quest for Atlantis, the main title font has an ancient (or at least olden) look. For “The Sea-Wagon of Yantai,” the title font has an Asian feel.

 

 

RippersRing72dpi6WithinVictorianMists9. Make it personal (but not cheesy). It’s good to have people on your covers, though Murphy argues against silhouettes. “Ripper’s Ring” gives you a glaring Jack the Ripper. We did use silhouettes for “Within Victorian Mists” but I think we did it effectively, to convey dancing on clouds.

 

ATaleMoreTrue3f7. If it’s too hard, go simple. Murphy argues against trying to cram in all the ideas you’d like to convey. I think “A Tale More True” illustrates a reasonable amount of simplicity. The reader has to wonder how a tricorn hat ended up there.

 

 

 

Pageflex Persona [document: PRS0000039_00001]8. A little more on text placement. Murphy makes some additional points about text contrast with background, as well as fitting in short words (a, by, in, or the) in among the larger words. I like how the tower in Hides the Dark Tower seems to punch through the word ‘tower.’

 

 

 

As writers, we’re not expected to be great cover designers. If you are, or would like to be, then more power to you. For the rest of us, we must depend on (and pay for) the skill of others such as Derek Murphy. Leave the judging of book covers to the experts; that’s the advice of—

Poseidon’s Scribe

October 25, 2015Permalink

Book Launch of Hides the Dark Tower

The book Hides the Dark Tower just launched! It’s an anthology with stories about towers, by Pole to Pole Publishing, edited by Kelly A. Harmon and Vonnie Winslow Crist. My tale “Ancient Spin” is in it, along with twenty-eight other stories.

Pageflex Persona [document: PRS0000039_00001]Feel free to read a little about “Ancient Spin” here; I guest-posted on Vonnie Winslow Crist’s website.

If you’re not already surfing off to buy the book here or here, you will after you read this blurb:

“Mysterious and looming, towers and tower-like structures pierce the skies and shadow the lands. Hides the Dark Tower includes over two dozen tales of adventure, danger, magic, and trickery from an international roster of authors. Readers of science fiction, fantasy, horror, grimdark, campfire tales, and more will find a story to haunt their dreams. So step out of the light, and into the world of Hides the Dark Tower—if you dare.”

Don’t be left on the bottom floor. Be lofty and buy Hides the Dark Tower, along with—

Poseidon’s Scribe

October 23, 2015Permalink

When to Quit Writing

You really, really wanted to be a well-known author. You did everything right; you devoured books about writing; you read every blog post by Poseidon’s Scribe; you joined critique groups; and you went to writers conferences. Most of all, you wrote all the time, turned out stories and sent them to all the markets…

…and got only rejections, no acceptances.

Undeterred, you turned to self-publishing. These days, who needs an editor or publisher, right? You became an “indie” author…

…and sold nothing.

QuittingNow you’re wondering if you’re cut out to be an author. You’re wondering if you should quit.

After all, there have been other times when you hoped to be good at something, tried it for a while, and gave it up—those guitar lessons, those pre-med classes you took in college, high-school basketball, the internship in the law firm.

Sometimes it takes a few tries to find out where your talents are. There’s no shame in trying something and finding out you just can’t do it. Now it looks like you’ll have to add ‘famous author’ to the list of jobs you’re not suited to. Just one more item on the list, that’s all.

But you’re torn. You know that the ‘famous author’ thing is partly about luck. Maybe mostly about luck. What if your next book is destined to be your breakout book, the one that propels you to best-seller lists, fame, huge advances, and movie deals? You’d hate to quit writing when you’re just one book away from all that.

How do you know when it’s time to give up? Lucky for you, you surfed to the right blog post. I’m going to give you a simple equation. Here it is:

A + B – C = D

A = All-consuming inner drive to write for its own sake.

B = Belief that you want to be a famous, successful author.

C = Cumulative frustration with the rejections and lack of sales

D = Decision factor.

Simply figure out the values for A, B, and C and plug them in. If D is positive, stick with your writing. If D is negative, it’s time to quit and find something else.

(Yeah, I know it’s subjective. What do you want from me, a calibrated quit-o-meter?)

Quitting graphsLet’s work through some examples. The horizontal axis is time. The vertical axis is the strength or intensity of each equation term. You might start writing without much drive to write for its own sake (A), but more of a belief in achieving fame and fortune (B). Most often, those reverse over time as the realism of the writing profession sinks in, while frustration accumulates (C). Remember, as long as D stays positive, you’ll keep writing.

Obviously, the key variable is A, the all-consuming inner drive to write for its own sake. So long as that stays greater than the cumulative frustration, you’ll stick with it.

So there you have it, an explanation that’s all scientific and mathematical. With an equation and everything. Are you going to argue with respected scientists and mathematicians?

You can read some great advice on the subject of whether to give up writing by Jane Friedman and Kameron Hurley (guest-posting on Chuck Wendig’s site).

May you meet with enough success in your writing that you won’t have to face a decision about whether to quit or not. That’s the fervent hope of—

Poseidon’s Scribe

October 18, 2015Permalink

Connessione

Together, you and I have arrived at the end of this seven-part series of posts. We’ve been working our way through the principles in Michael J. Gelb’s wonderful book How to Think Like Leonardo da Vinci. For each principle, we’ve been exploring how it relates to fiction writing.

The last principle is Connessione: a recognition and appreciation for the interconnectedness of all things and phenomena—systems thinking.

ConnessioneLeonardo had a fascination with the connections between things. He’d study how a tossed stone caused expanding circular ripples in water. He wrote, “The earth is moved from its position by the weight of a tiny bird resting upon it.” His notebooks were a disorganized, chaotic stream of consciousness, as if his mind would flit from one thing to a seemingly unrelated thought. In a strange echoing of what we might consider Eastern philosophy, he wrote: Everything comes from everything, and everything is made out of everything, and everything returns into everything.”

In what ways should a writer of fiction embrace the principle of Connessione? Here are some that occur to me:

  • When you’re thinking of plot ideas for stories to write, look for separate ideas from the world around you and connect them. To pick just three examples of this, consider how Suzanne Collins’ Hunger Games series combines the ideas of TV reality shows and war; how Stranger in a Strange Land by Robert A. Heinlein combines Tarzan, Jesus, and Mars; how Herman Melville’s Moby Dick combines whaling and obsession.
  • Think of the interconnections between characters within your stories. For characters A and B there are (at least) four connections: how A feels about B internally, how A behaves toward B externally, and the same internal feelings and external behavior of B toward A. Now imagine three, four, five, or more major characters and convey, in your story, the rich web of interconnectedness between them all. This alone will be the subject of a future blog post.
  • Your stories have an internal, systemic structure. They are a connection of related parts. The chapters (or sections) are themselves composed of scenes, and build on each other to form the integrated whole of the story.
  • The story element of theme is a connection between concrete things in a story to abstract ideas in real life. Similarly, the techniques of metaphor and simile are connections in the form of comparisons—relating something you’re describing in your story to something familiar or understandable to the reader.

See? If you write fiction, you must embrace the notion of Connessione to some extent. In fact, it helps to practice all seven principles— Curiosità, Dimonstrazione, Sensazione, Sfumato, Arte/Scienza, Corporalita, and Connessione. Perhaps you’ll not become as well remembered or universally admired as da Vinci, but you can think like him, and write fiction as he would have. That’s the aim of—

Poseidon’s Scribe

October 11, 2015Permalink

Corporalita

If you’ve made it through my series of posts this far, you know I’m blogging about the sixth of seven principles put forth in How to Think Like Leonardo da Vinci, by Michael J. Gelb. I’ve been relating each of the principles to the activity I love—writing fiction.

CorporalitaToday’s principle is Corporalita, the cultivation of grace, ambidexterity, fitness, and poise. These aren’t attributes we normally associate with Leonardo, but it turns out the maestro was quite the he-man, fitness buff, vegetarian, and dieter. Who knew?

Now you’re wondering how I’m going to relate this to the story-scribbling art. Well, not to put too fat a point on it, writing is a sedentary activity. A sedentary inactivity, really. Unlike hobbies such as running, weightlifting, or sports, writing won’t leave you in better shape. Worse shape, more likely.

If you’re not careful, writing will make you fat. It’s easy to consume your favorite snack while writing. If you do that once, you’ll form a habit that’s hard to quit. The more you write, the more you’ll eat. The more you eat without exercising…let’s just say you might write a book as good as Jules Verne’s Five Weeks in a Balloon, or you might become a balloon in five weeks.

If we reexamine that definition of Corporalita, we see it’s more than just fitness. It’s an enhancement of your body in many ways, including grace, ambidexterity, and poise. You can boost grace and poise by dance, tai chi, or yoga. Become more ambidextrous by using that ‘other’ hand for more and more things in your daily life. You don’t have to go to da Vinci’s extreme of writing with the other hand.

I’ve been talking about how to embrace the Corporalita principle. Here are some writing-related reasons why:

  • Relate better to your characters. Most often, appealing characters are the young and fit ones. Even if not young, either the protagonist or sidekick should be able to engage in vigorous activity and to survive the hell you’re putting them through. The closer you relate to your characters, the better you’ll convey them to the reader.
  • Have more to write about. I’ve mentioned some activities to improve Corporalita, including dancing, exercise, tai chi, and yoga. Engaging in these activities will expose you to more people (giving you character ideas), problems and skills (giving you plot ideas), and places (giving you setting ideas).
  • Get a better attitude. Your self-image has a lot to do with your attitude. As you improve your fitness, lose weight, become more poised, and gain ambidexterity, you’ll feel better about yourself; those positive feelings of confidence will come through in your prose.
  • Write without tiring. You might think you’d be too tired to write after vigorous exercise. Strangely, it’s the opposite. As you improve your body’s health, you’re sharpening your brain as well. You’ll find yourself able to write longer without drowsiness.
  • Appeal to readers. If you go to conferences and book signings, potential readers will see you. Yes, they choose you primarily for your books, not your looks. But if your great physique happens to attract more readers and you make a few more sales, what’s wrong with that? Also, the more fit you are, the easier it is to endure a long conference.
  • Write more books. Here’s the best reason. If your body’s in good shape, you’ll live longer. If you live longer, you’ll have a lengthier writing career and will produce more output.

If you want to think like Leonardo, work on your grace, ambidexterity, fitness, and poise. Still working on my own Corporalita, I’m—

Poseidon’s Scribe

Arte/Scienza

Here is the fifth post in my series. I’ve been discussing how the seven principles put forth by Michael J. Gelb in his book How to Think Like Leonardo da Vinci relate to fiction writing. Today’s principle is Arte/Scienza, or “Development of the balance between science and art, logic and imagination, ‘whole-brain’ thinking.”

ArteScienzaIn the book, Gelb demonstrates how Leonardo embodied the kind of balanced thinking intended by the term Arte/Scienza. His artistic paintings contain precise mathematical shapes and geological features. His scientific and engineering drawings are, themselves, works of art. Da Vinci didn’t distinguish between the two.

Sure, you’re saying, that’s all very well for ol’ Leo, born way back in 1452. But a lot has happened since then, particularly on the science side. There’s too much to learn to be an expert in both art and science. The two are way too different these days.

Artists are all about brushes and canvas, lighting and shadow, color and imagery. They’re out to discover beauty, or deliver a message, or say something significant about human nature.

On the other hand, scientists groove on equations and numbers, test tubes and Bunsen burners, experiments and technical papers. They’re out to discover truth, and to solve the mysteries of how the universe works.

In our modern world, we’re used to a high wall between Arte and Scienza. The two are so specialized, require such different talents, and their practitioners use such different jargon that it’s difficult to imagine one person combining the two in equal measure. Even books discussing Leonardo da Vinci separate the chapters for his artwork from those of his scientific endeavors.

Today we speak of being left-brained or right-brained, as if each of us is putting only half our brain to work and leaving the other half idle.

Michael Gelb discusses how you can use the philosophy of Arte/Scienza in your everyday life, and promotes the use of mind maps, which I also advocate.

My purpose is to discuss how Arte/Scienza applies to fiction writing. Most fiction writers identify more with artists than with scientists. They consider fiction writing a kind of art, and believe their creative temperament matches that of painters more than that of researchers. (The exception would be science fiction writers, who must use science in their writing.)

Here are some ways that even an author of magical fantasy, a writer who disdains all things scientific, can benefit from applying the Arte/Scienza principle:

  • Use mind-maps to aid in the writing process. These combine the logical orderliness of outlines with the free-form, colorful, image-laden right-brain preferences. Mind-maps can help you solve plotting problems, create characters, even plan book promotions.
  • Apply the experimental method to the development of your craft. The heart of science is the experimental method, used to expand the boundaries of human knowledge. You’re trying to become a better writer, so experiment!
  • Add a scientifically minded character to your story, even if he or she is the antagonist, a person of pure evil. Pour all your negative feelings about science into that character. You may just find, as you develop this antagonist, that he or she becomes one of your more engaging and interesting creations.
  • Embrace the overlap between art and science. If art searches for beauty, and science seeks truth, are those really that different? In the end, you’d like your book to say something new about the human condition, to expand reader’s knowledge about the theme you’re exploring. While working your art, haven’t you just committed an act of science?

Listen to your inner artist and your inner scientist. The more you do, the more you’ll find them getting along well together, and your writing might improve, too. So far, it’s working for—

Poseidon’s Scribe

September 27, 2015Permalink

Sfumato

Next in this series of blog posts is a strange one: Sfumato. I’m blogging about how each of the seven principles in How to Think Like Leonardo da Vinci, by Michael J. Gelb, relates to fiction writing. Today I grapple with the fourth principle, Sfumato, a word that means “going up in smoke.”

Gelb’s definition of Sfumato is “a willingness to embrace ambiguity, paradox, and uncertainty.” Although most people prefer knowledge, predictability, and clarity, Gelb contends that Leonardo did not shy away from the gray areas, the question marks, the mysterious, and the absurd.

SfumatoDa Vinci painted beautiful things, but also made many drawings of ‘grotesques’ or ugly human faces. His most famous painting, the Mona Lisa, contains mystery after mystery, including the anonymity of its model. Gelb notes that we discern human mood from the corners of the eyes and mouth, but in the Mona Lisa, Leonardo obscured these areas in shadow, deliberately leaving them vague so we are left to wonder whether she smiles or not.

Is Sfumato important for a fiction writer? First, let’s define each of its three aspects:

  • Ambiguity: something that can be understood in more than one way, allowing for more than one interpretation.
  • Paradox: a statement or proposition that, despite apparently sound reasoning, leads to a conclusion that seems senseless, illogical, or self-contradictory.
  • Uncertainty: A state of having limited knowledge where it is difficult to choose between two or more alternatives.

Writers make use of ambiguity through symbolism, where one thing may represent something else. Metaphors and similes prove useful to ways to compare the unfamiliar to the familiar, but also leave the story open to interpretation. Often the greatest works of literature contain enough ambiguity to allow generations of critics to argue over meanings.

As for paradox, a writer may employ it for humorous effect, as in Gilbert & Sullivan’s “The Pirates of Penzance,” where a young man thinks he can end his apprenticeship with a band of pirates when he is twenty-one years old, but since he was born on February 29, he’s really only a bit over four. Even when a writer uses paradox in a serious way, it can heighten reader enjoyment by giving the reader something to puzzle over and think about.

Uncertainty is at the center of fiction writing, and comes into play in three levels—the character, the reader, and the writer. Fiction must have conflict, and often it can be an internal conflict for the main character. To heighten the drama of the conflict, it’s necessary to force the character to make a difficult decision. The protagonist’s uncertainty is what makes readers keep on reading.

You must create uncertainty in the mind of the reader as well. If the reader knows what’s coming next, there’s no point in continuing with the story.

How does uncertainty apply to the writer? I believe this has to do with the tone of the prose. A writer should have something to say, and have a level of confidence in the point she or he is trying to make. I didn’t say ‘certainty;’ I said ‘a level of confidence.’ If you believe you possess the ultimate truths of the universe, the universe will prove you wrong. No reader likes a know-it-all, so I urge authors to advance ideas for consideration, not in a manner that closes the door to criticism.

That’s Sfumato. Now, if you find yourself striding with confidence into areas of smoke, of fog, of murkiness and mystery; if you come to enjoy being ambiguously, paradoxically uncertain, you have no one to blame except Leonardo da Vinci, Michael J. Gelb, and—

Poseidon’s Scribe

September 20, 2015Permalink

Sensazione

We’ve come to the third principle in Michael J. Gelb’s remarkable book, How to Think Like Leonardo da Vinci. In recent blog posts, I’ve been relating each principle to fiction writers, encouraging you to think like Leonardo as you write.

SensazioneThe third principle is Sensazione, which Gelb defines as “the continual refinement of the senses, especially sight, as the means to enliven experience.” Leonardo knew that we experience life through our five senses; therefore, only the person who could enhance his or her senses in perception and accuracy could experience life fully.

Da Vinci’s sight and hearing were superb, and he worked to improve all his senses. He regarded sight as the most important, following by hearing.

The exercises in the Sensazione chapter of Think Like Leonardo da Vinci are among the most fun in the book. For example, Gelb suggests you smell and taste things while blindfolded until you can identify each odor and taste, even those with only slight differences.

How does this relate to writing? The Point of View character in your story also experiences life through her or his senses, just as real people do. However, the only way you can convey these sensations to your reader is through words.

I’ve blogged about the senses before, and encouraged you to incorporate all five of them in your stories. To apply Sensazione in your writing, you must choose words that precisely convey the sensations experienced by your POV character.

I don’t necessarily mean you should pile on adjectives like beautiful, pungent, sonorous, delicious, and velvety—or adverb forms. Adjectives (and to a lesser extent, adverbs) can be useful if you’re selective and choose just the most apt one. Some adjectives, like “beautiful” and “delicious” are not distinct; they tell rather than show.

Another method is with metaphors and similes. If you can compare the sensation your character is experiencing with something to which the reader can relate, and make the comparison distinct and descriptive, that’s Sensazione.

As Leonardo knew, sight is the primary sense for humans, and so it will be for your characters most of the time. But if you appeal to the other senses, too, it can only enhance the reader’s enjoyment. Also, there are times when a character’s first sensation is through one of the other senses, such as when a sight line is blocked and the character hears or smells something before seeing it. Your character might be blind, or in darkness, and will have to rely on the other four senses.

If you work to cultivate your senses in your own life, by going through Gelb’s recommended exercises, you should also strive to become more adept at describing each feeling and sensation in words. As your skill improves, readers will be drawn into your stories and connect with your characters’ experiences.

Ah! I see, hear, and smell breakfast being prepared. I’ll have to end this post now, for soon I shall feel the fork in my hand, and a succulent repast will be tasted by—

Poseidon’s Scribe

September 13, 2015Permalink

Book Giveaway Contest

I’m running my first book giveaway!  I’ll be giving away three free copies of “The Wind-Sphere Ship,” which normally sells for $2.99.

WindSphereShip4Here are the rules:

Giveaway ends September 24, at 11:59 PM EST. There will be three winners, each receiving an eBook copy of The Wind-Sphere Ship, by Steven R. Southard. The giveaway is open to anyone with an e-mail address.    Digital copies will be distributed via Smashwords.com where the preferred format can be chosen. Winners will be selected randomly via Rafflecopter.com and be notified by email. Each winner will have 48 hours to respond before a new winner is selected. The book offered for the giveaway (The Wind-Sphere Ship) is free of charge, no purchase necessary. The promotion is in no way sponsored, endorsed or administered by, or associated with, Facebook or Twitter. By providing your information in this form, you are providing your information to Steven R. Southard alone. I will not share or sell your information and will use your information only for the purposes of contacting the winner, and for offering a newsletter, if I ever start one of those. If you have any additional questions – feel free to send me an email at steven-at-stevenrsouthard-dot-com.

a Rafflecopter giveaway

You can enter by:

1. Tweeting the message “Steve, I’d like to enter your giveaway contest to win The Wind-Sphere Ship.”

2.Visiting my Facebook page.

3. Leaving a comment on this blog post (worth twice as much as tweeting or visiting Facebook). Comment must contain my first name, and the name of the book.

Think of The Wind-Sphere Ship as proto-steampunk. We know Heron of Alexandria invented the steam engine in the 1st Century, A.D.  History books don’t reveal that Heron used this engine to propel a ship.  If his steam-ship could beat a man-rowed galley, could he make the Industrial Revolution happen 1700 years early?  Let the race begin!

The contest starts on September 8th and ends on September 28th. Good luck!

Poseidon’s Scribe

 

September 6, 2015Permalink